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[Zhejiang Jiaojiang Textile: How does the traditional industry rejuvenate?]
Release date:[2019/9/11] Is reading[595]次

The textile industry of Jiaojiang started in the area of the next Chen in the 1980s. After more than 30 years of development, there are currently more than 30 textile enterprises in Jiaojiang, all over Chen, Sanjia and Hongjia. The total output value in 2018 is about 1 billion yuan. .


The textile enterprises of Jiaojiang mainly produce industrial fabrics such as luggage cloth and tarpaulin. Due to their low price and good quality, the products are sold all over the country. After years of development, it has become one of the production and export bases for industrial fabrics in China.


More than 30 years ago, in the Jiaojiang River, the textile machine "咔嚓, 咔嚓" sounded, and the textile industry of Jiaojiang started here.


From nothing to nothing, from small to large, after more than 30 years of development, the influence of Jiaojiang textile industry is increasing day by day. According to Meng Menkang, a textile industry association in Jiaojiang District, there are currently more than 30 textile enterprises in Jiaojiang, all over Chen, Sanjia and Hongjia. The total output value in 2018 is about 1 billion yuan.


This year, the industry still maintains a steady growth trend. The data shows that from January to June 2019, the output value of only 12 textile regulations enterprises in Chenchen Street reached 380 million yuan, a year-on-year increase of 19.58%.


Growing up from family workshops


Xia Chen is the source of the development of Jiaojiang textile industry.


Huang Daoyou, president of the Jiaojiang District Textile Industry Association, said that in 1984, Huang Daoqiu, a villager in Shuicangtou Village, found that the clothing such as threaded beads was very popular. He told the cousin Huang Daocong, who is engaged in textile industry in Shaoxing.


With the support of Huang Daocong, Huang Daoqiu purchased two textile machines from Shaoxing and started to start the textile business, and achieved good results.


With the demonstration households, the next Chen immediately seized this opportunity and bought textile machines to start textile products. At that time, the villages of Shui Cangtou, Qianqian, Yongjin, and Jienan presented the "home looms." The hot scene where everyone weaves busy.


"In the 1980s, textile products were mainly used for garment production, and the supply was in short supply. The road and bridge market was completely robbed, and it was not sold at all." Meng Mengkang said.


The head of Taizhou Jinniu Textile Co., Ltd., Guang Guangfa, also started from the family workshop. "I started weaving from 1987, and the number of machines increased from one to two." Yan Guangfa said that his development has not been smooth.


According to him, after entering the 1990s, due to various reasons such as backward machinery and lack of technology, the textile industry, which was originally a smash hit, has slowly gone downhill. "Although the output value has increased compared with the previous year, the profits have been It has fallen, most companies can only make a living, and some family factories have closed down because of the deficit."


In this case, Jiaojiang Textile Industry began to look for new markets. When they learned that the bags and bags used to make school bags and travel bags were popular in the market, they quickly changed their looms and woven their bags.


Due to the low quality and low price of the bags and bags produced by Jiaojiang, the products are quickly sold to all parts of the country, and the textile industry of Chenchen has regained its vitality. According to the introduction of the Law of the People's Republic of China, at the beginning, they let the family weavers process on behalf of them. Later, they bid farewell to the workshop and invested a lot of money to build the factory. The number of looms also increased rapidly with the good sales situation.


By the end of the 1990s, with the acceleration of the global shuttle industry's shuttle-free process, Jiaojiang textile enterprises were once again in trouble due to factors such as poor equipment performance, weak new product development capabilities, and high production costs.


Only by updating the equipment can we get out of the low tide. Therefore, Jiaojiang Textile Enterprise began to introduce fully automatic shuttleless water looms. The production capacity of the company has increased by more than ten times, and the quality of the products has also been greatly improved.


Industrial development resistance


The textile enterprises of Jiaojiang mainly produce industrial cloth such as luggage cloth and tarpaulin. After years of development, it has become one of the production and export bases of industrial fabrics in China.


Why is Jiaojiang's luggage cloth and tarpaulin able to maintain steady growth for so many years? Meng Mengkang said that in recent years, textile enterprises in Shaoxing and Jiaxing have gradually entered the high-end field. The production of low-end products such as luggage and tarpaulins is less competitive, but the demand is growing.


High-end products not only focus on quality and design, but also work hard on the brand, and pay attention to the promotion and promotion of the late market. The middle and low-end products do not require much extra investment, and the production is simple. As long as the quality is excellent and the price is reasonable, the sales pressure is not great.


However, corresponding to the low industrial level, it is an extensive production mode, namely high energy consumption and high pollution. The environmental problems caused by the development of the textile industry have become increasingly prominent. The textile enterprises in Jiaojiang are also aware of the urgency of transformation and upgrading.


At the same time, Jinniu Textile has also increased investment in environmental protection equipment to improve the recycling rate of wastewater. Yan Guangfa said: "For a company that wants to be sustainable, such investment is a must."


In addition to environmental protection, the development of Jiaojiang textile industry is also restricted by land.


"Enterprise development requires land, and industry upgrades require land. There are not so many places to go down!" Yan Guangfa said helplessly that last year, Jinniu Textile bought a piece of land in neighboring counties and cities, and may be placed in a different place in the future.


Sande Textile also experienced several relocations. “In 2008, the company moved from Hongjia to Chen. Last year, we moved from the next Chen to the Hongjiaxin factory.” Wang Tingting said that the production layout of the new factory will be more reasonable. Conducive to the future development of the company.


Transformation and upgrading is the development direction


As a traditional industry, where is the future development direction of Jiaojiang textile industry?


In 2011, Qi Binhui, who had just graduated, began to take over the textile business at home. After visiting Shanghai, Guangzhou, Nanjing and other places, he found that the Chen textile industry has a big gap compared with these areas.


“Like Shaoxing, Jiaxing and other textile enterprises gathering places, there are many advanced practices worth learning and learning.” Yan Binhui said that Keqiao and other places are basically large-scale textile enterprises, in terms of product differentiation, design novelty, capacity concentration, etc. Leading in all aspects, and insisting on the development of clusters to promote the optimization and upgrading of industrial structure.


“Taizhou does not belong to the key base of textile production fabrics, and the products produced are relatively low in value added. They are basic products and disposable products, and the quality is not high.” Yan Binhui believes that as the demand of consumers increases, in addition to the needs of factory equipment Updates, products must be constantly upgraded, "We have eliminated the past disposable products, production and processing of high-quality high-strength fabrics, as well as various functional fabrics such as waterproof, anti-UV, flame retardant, etc., while increasing quality control and quality control. Improve the quality of the fabric."


As a professional enterprise engaged in the development and production of wool knitting products, Sande Textile regards “independent fabric design and process development capability” as its core competitiveness, and closely combines the fashion trends to continuously carry out product innovation, providing customers with tailor-made overall development. Program and landing products. Now, the company has become a key supplier of first-line brands at home and abroad such as Masfair, Armani, and HM. Wang Tingting introduced that Sande Textile has been clearly defined from the beginning, exerting its own advantages and characteristics, taking the high-end route and doing fine work in the wool knitting industry.


“We invest a certain proportion of sales every year to ensure research and development funds, and set up a research and development project team, and cooperate with universities to conduct production and research cooperation projects, and hire well-known experts as research and development consultants.” Wang Tingting said, “Next, the company will dig out higher products. Additional value, expand the application of the product, such as the use of fabrics for household products such as sofas, more versatile, more functional. We also need to be a service-oriented company, providing customers with fabrics, but also provide new trends."


Industrial upgrading, green development, and innovation-driven development from manufacturing to creation and speed to quality may be the only way for Jiaojiang Textile to move into the future.


Old industry can also open "new flowers"


From the buzz of the ordinary family, to more and more enterprises, the Jiaojiang textile industry has gone through more than 30 years.


The reporter visited a number of textile enterprises, and there are still older entrepreneurs who are still in the first line, and also have “newcomers” in the industry that take over the company. During the interview, the reporter found that their development concepts for the textile industry are not the same, but the goals are the same, and they hope to promote the industry to develop better.


The pace of the older generation of entrepreneurs is stable, different from the fission and leap-forward development of some enterprises, but “small steps, no stopping, and progress every year”. They believe that the textile industry is doing industry, and it is necessary to be down-to-earth and to do fine work.


And a new generation of entrepreneurs like to seek new changes, and constantly try. “To continue to inherit the enterprise, we need to constantly innovate, and innovation and inheritance are mutually reinforcing.” They feel that if the enterprise wants to develop, it must invest. The old factory area can no longer adapt to the development of the enterprise. The enterprise cannot rest on its own feet, nor can it be satisfied with it. To achieve the results, but to look to the wider world.


The textile industry is facing a profound reshaping at the moment when the development mode is changed and the kinetic energy of the old and new developments continues to change. In the traditional industries, there is no emerging industry that looks “glamorous”, but through transformation and upgrading, the old industry can also open “new flowers”.


Dongyang Laichi Environmental Protection Technology Co., Ltd. is based on the concept of “Seiko Quality, Fine Service”. The main production and operation: spunbond non-woven fabric, elastic non-woven fabricmedical non-woven fabric, SSS non-woven fabric, SMS non-woven fabric, etc. , is a professional non-woven fabric manufacturer.


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